Work: To secure press coverage in selected trade and vertical business publications, focused on raising awareness and understanding of the brand and its digital forensic technologies.
Outcome: On-going media campaign across digital forensics, security, corporate and law enforcement sectors involving:
- Product and company news
- Case studies
- Technical articles
- Opinion pieces
- Awards submissions
The original PR programme has expanded to include a wide range of Press Office deliverables, focused on the integration of PR with Social Media and the company’s expansion across international markets.